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Cao Xue (China)

Former Dean of the School of Visual Arts Design of Guangzhou Academy of Fine Arts Head of the Design Team and Chief Designer for the Mascot Bing Dwen Dwen of the Beijing 2022 Winter Olympics

Cao Xue is Professor at Guangzhou Academy of Fine Arts, PhD advisor, and Deputy Chair of the Academic Committee. He led the design team for “Bing Dwen Dwen”, the mascot of the Beijing 2022 Winter Olympics, and served as its chief designer. He also designed Guangzhou's first city image logo, the Guangzhou Public Security logo, the "Hello · China Bamboo" logo for sustainable development, and the Asia Food Festival logo, all of which have been widely acclaimed. He has won numerous awards, including the Red Dot, iF, IDEA, and Pentawards. In 2022, he was named "Artist of the Year" by New Weekly. Dedicated to reform and innovation in design education, he has been awarded titles such as Outstanding Teacher of Southern Guangdong and China’s Top Ten Designers. The international design exhibition series "Outside the Tower", which he curated, has successfully held five editions in cities like London, Milan, Paris, Athens, and Madrid, using design as a medium to tell China’s story and earning him high regard in both the industry and academia.

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Organizing Committee of the Better Design Award

Partner Institutions:

Central Academy of Fine Arts, Academy of Arts & Design,Tsinghua University, Tongji University, Guangdong University of Technology,Guangzhou Academy of Fine Arts, Shenzhen University,Shenzhen Technology University, World Design Organization,World Green Design Organization, Hong Kong Design Centre,Hong Kong Federation of Design and Creative Industries,Hong Kong Designers Association, Macau Design Centre,Macau Product Designers Association, Guangdong University of TechnologyHuateng Private Equity Investment Fund, Design Capital of Guangzhou, andother institutions

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